Trump Media is launching a fast, paid feed to its most influential posts for Wall Street traders.

Trump Media & Technology Group, which owns Truth Social, is launching a paid service to give Wall Street firms high-speed access to its most influential posts. From 1 August, instant updates will be delivered from "the highest-ranking" accounts, it said. US President Donald Trump currently has the most followers on the platform. The company behind the app hopes it will create a steady new source of money for the firm which is currently loss-making. It is likely to be aimed at financial traders who want to see market-moving news fast. Trump’s social media posts often cause sudden swings in global markets, especially when he writes about trade and tariffs. For firms, a delay of even seconds can be costly. Until now, banks and traders had to monitor the app manually. The new system will send posts directly to paying clients. "Markets already move on Truth Social posts," said Kevin McGurn, the interim boss of Trump Media, adding that the service will create a steady profit. The new commercial data feed, named Truth API, promises to deliver posts to paying institutional clients in "milliseconds". The company, which launched its social media app in 2022, said some firms have been copying its data for months without permission.