We look at some of the most memorable scenes during the 2026 World Cup that set the internet alight.

This summer's World Cup action has played out in homes, pubs and fan parks across the UK. We've seen football light up the field - and occasionally break our hearts. Plus plenty of punditry, whether on a Brooklyn balcony or in a Salford studio, glamorous celebrities, hydration break controversies and online watch parties with the likes of IShowSpeed. Moments like these and from the wider tournament have spilled onto our social feeds, of course, to become viral moments - and memes. So as the tournament draws to a close, here are some of the more memorable viral moments and trends from over the past five weeks. While former England captain Sir David Beckham was seen punching the air with delight as England beat Norway in Miami, his wife, Spice Girl Victoria became queen of the World Cup meme for remaining calmly seated in the family executive box. Comedian Jenny Johnson poked fun at her cool demeanour on Instagram, external joking that her "energy is electric". Inter Miami FC co-owner Sir Becks came to Posh's defence, though, replying that "she was celebrating inside, I promise. Her reactions were slightly slower than mine". Scotland may have exited after the group stage but their supporters left a lasting impression.